FOR COACHES & SERVICE BUSINESSES

Landing Pages That Turn Interest Into Qualified Leads.

Strategic landing pages designed to communicate your value with clarity, build trust faster, and help more qualified visitors take the next step.

  • Conversion-Focused Design
  • Clear Messaging & Offer Positioning
  • Personalized Landing Page Audits

Built around the decisions visitors make before they book a call.

Clarity Trust Action Follow-through

PROBLEM AGITATION

A Beautiful Page Isn't Enough

Most websites don't have a traffic problem. They have a conversion problem.

Your page can look modern, polished, and professional, but if visitors don't understand your offer, don't trust your business, or don't know what to do next... they leave.

Without taking action.

That's where most designers stop. They build pretty pages. I build pages that convert.

Because every landing page I design is built around one goal:

Turning visitors into qualified leads.

THE REAL BOTTLENECK

Traffic Problem vs Conversion Problem

You probably think you need more traffic. Maybe you do. But for many coaches and consultants, traffic is not the real problem.

Traffic Problem

Not enough people know about your business.

You need more visibility, more reach, and more visitors.

Most coaches and consultants already have traffic.

The challenge isn't getting more visitors.

It's helping visitors understand your offer, trust your expertise, and take the next step.

That's where conversion-focused design matters.

DESIGN THAT GUIDES ACTION

From Pretty Page To Conversion Page

A beautiful page can create a good first impression. But a conversion-focused page helps visitors understand your offer, trust your business, and take the next step.

Pretty page

Pretty page

  • Looks professional, but the offer still feels unclear
  • Shows services, but not the decision path
  • Gets visitors, but loses people who need more trust
  • Has a CTA, but the next step feels vague
Conversion page

Conversion page

  • Makes the offer easy to understand
  • Guides visitors from interest to trust
  • Uses proof to reduce hesitation
  • Turns attention into qualified inquiries

Want to know where your page is losing visitors?

Get A Free Audit

RECENT WORK

Conversion-focused pages across different offers and audiences.

A selection of landing page directions designed around clear positioning, stronger trust, and a more obvious next step.

Amen Financials landing page redesign preview View full page
Portfolio Case

Amen Financials

Industry
E-commerce Bookkeeping
Goal
Increase Audit Requests
Focus
Offer Clarity, Trust Building, Conversion Flow

A trust-first redesign direction built to make the offer clearer, organize the service path, and guide visitors toward a profit clarity audit.

LifeMasters coaching landing page design preview View full page
Transformation Offer

LifeMasters

Industry
Life Coach
Goal
Book More Calls
Focus
Authority, Proof, Program Structure

High-trust coaching page designed around transformation, social proof, and a clear booking decision.

Maya Collins coaching landing page design preview View full page
Coaching Offer

Maya Collins

Industry
Career & Life Coach
Goal
Book Clarity Calls
Focus
Offer Clarity, Emotional Trust, Service Path

Warm coaching page that helps visitors feel understood, explore support options, and take the next step with confidence.

Femine Studio wellness landing page design preview View full page
Wellness Brand

Femine Studio

Industry
Feminine Wellness
Goal
Increase Discovery Calls
Focus
Brand Trust, Emotional Connection, Service Clarity

A softer direction built around warmth, credibility, and a gentle journey into booking.

Project Rebuild fitness challenge landing page design preview View full page
Fitness Challenge

Project Rebuild

Industry
Fitness Coach
Goal
Generate More Leads
Focus
Urgency, Offer Positioning, Lead Capture

High-energy challenge page with strong problem framing, proof, and direct CTA hierarchy.

NovaFlow SaaS landing page design preview View full page
SaaS Concept

NovaFlow

Industry
SaaS Automation
Goal
Increase Trial Signups
Focus
Product Clarity, Integration Proof, CTA Visibility

Clean SaaS concept showing workflow value, integrations, testimonials, and trial conversion path.

Not sure what's stopping visitors from converting?

Share your page and I will review the biggest opportunities for clarity, trust, and conversion flow.

Get A Free Audit
Chloe, conversion-focused landing page and funnel designer
Chloe Conversion-Focused
Landing Page & Funnel Designer

ABOUT ME

Hi, I'm Chloe.

I believe great landing pages aren't just about looking good.

Before learning landing page design, I spent years exploring online business, marketing, and customer psychology. One thing became clear.

Most businesses don't have an offer problem.

They have a communication problem.

Many coaches, consultants, and service-based businesses already have valuable offers. But when visitors don't immediately understand the value, trust the process, or know what to do next, they leave.

That's why I design conversion-focused landing pages with clearer messaging, stronger positioning, and a more intentional conversion path.

Great landing pages don't convince people. They remove the reasons people hesitate.

HOW IT WORKS

A Simple Process Designed Around Results

Each step is designed to clarify the offer, reduce friction, and move visitors toward a confident next step.

01

Free Audit

I review your current page and identify the biggest conversion opportunities.

02

Strategy & Structure

We clarify messaging, page flow, and conversion path.

03

Design & Build

I create a landing page designed around your business goals.

04

Launch

Your page goes live and is ready to convert visitors into leads.

WHY WORK WITH ME

Built for clarity, trust, and business outcomes.

A landing page should look polished, but every design decision also needs a job.

01

Designed For Different Businesses

Every business has different goals, offers, and audiences. Your page should reflect that.

02

Focused On Conversion Clarity

Visitors shouldn't have to figure out what you do or what to do next.

03

Built Around Business Goals

Every design decision should support a specific business objective.

FREQUENTLY ASKED QUESTIONS

Questions Before We Get Started?

Here are a few things you might want to know before working together.

Do I need a landing page or a full sales funnel?

Not every business needs a complicated funnel.

If you have one clear offer and want visitors to take a specific action, a focused landing page may be all you need. If your customer journey involves multiple steps, offers or follow-ups, a funnel may make more sense.

I'll recommend the simplest approach based on your goals — not more than you actually need.

Who do you work with?

I primarily work with coaches, consultants and service-based businesses that want to turn more visitors into qualified leads, enquiries or bookings.

If you have a strong offer but your current page isn't clearly communicating its value or guiding visitors toward the next step, I can help.

Do you only design the page, or can you build it too?

Both.

Depending on your project, I can help with the strategy, page structure, design and build — taking your page from the initial idea through to a finished, launch-ready experience.

Do I need to provide the copy and content?

You don't need to have everything perfectly written before we start.

If you already have copy, I can work with it and improve the structure, messaging and flow. If you're starting with rough ideas, I can help shape the content around your offer, audience and conversion goal.

How much does a custom landing page or funnel cost?

Pricing depends on the scope and complexity of your project.

A basic landing page starts from $299, while more advanced multi-stage funnels with integrations start from $1,000+.

Once I understand your goals and what you need, I'll recommend the right approach and provide a clear quote before we get started.

How long does a landing page or funnel take?

A typical landing page usually takes around 1–2 weeks, depending on the scope, content readiness and feedback process.

More complex funnels may take longer. You'll receive a clear project timeline before we begin, so you know exactly what to expect.

What are your payment terms?

For most projects, a 50% deposit is required to secure your project and begin work.

The remaining 50% is due before the final handover or launch.

For larger projects, milestone-based payment arrangements may also be available. All payment details, deliverables and timelines will be clearly outlined before the project begins.

GET A FREE AUDIT

See What's Costing You Qualified Leads.

Share your landing page and I'll identify the biggest conversion opportunities covering messaging clarity, trust, CTA flow, proof placement, and mobile experience.

What You'll Get

Conversion Audit

I'll find the biggest conversion leaks.

Messaging Feedback

Clear feedback that strengthens your message.

CTA & Structure

Recommendations to improve your flow.

Don't have a landing page yet?

No problem. Tell me about your offer, audience, and goals, and I'll help you plan the right landing page before you build.

  • No Sales Pressure
  • Reply Within 1 Business Day
  • 100% Free No Obligation

Get Your Free Audit

Share a few details below. I'll personally review your page and reply with actionable recommendations.

Don't have one? No problem. Just tell me about your business below.

Prefer Messenger? Start the conversation there.

Your details are only used to review your page and reply with recommendations.

Get A Free Audit